It was honest – never do that; you need to lie.
The branding was controlled – wrong again.
It was not wannabe-Bollywood; it was original stuff that reminded me of quality screenplays like Unkahi and Tanhaiyaan days. Terrible.

The production design, grade, post, make-up and costumes were allapt: a clear no-no again.
No dances, item numbers, cleavage or cheap jokes – how unoriginal.

The director tried to be original, and he succeeded – how dare he?
The background score held everything together – terrible again.
Every actor remained in character and gave his/her best – what crap.
The director of photography got it spot on and helped the director weave a beautiful film – useless, huh.

Pure, clean, humble Pakistani film made with honesty and heart – now, who wants to watch this kind of stuff?”