Spotify brings its first-ever independent artists ‘Fresh Finds’ program to Pakistan. Centered around the Fresh Finds Pakistan playlist, the program’s focus is on helping developing artists learn, collaborate, and grow, giving them the tools for long-term, sustained career success.

How Is Spotify Helping Pakistani Artists Advance Their Careers?
Since its global launch in 2016, Fresh Finds has playlisted over 25,000 artists, with their average monthly listeners increasing by 108% in the 28-days following the add, compared to the previous 28-days. For artists whose first Spotify editorial playlist is Fresh Finds, over 44% go on to be added to another editorial playlist on Spotify.
Among the artists in the initial ‘class’ of Fresh Finds Pakistan are Farheen Raza Jaffry, Gemini Djs, and Lil Mucid. These up-and-comers will be provided with a substantial suite of opportunities including:
Education & Access to Resources
Each artist will have access to an array of tools and opportunities to accelerate their careers, including personalized Masterclasses and mentorship, Spotify for Artists resources, and more.
Marketing Support
Artists that will be part of Fresh Finds Pakistan will be supported across different verticals. From first-hand editorial and platform support, such as the many curated playlists on Spotify, in addition to bespoke social promotion that allows fans around the world to discover their music.
Listen To FUCHSIA’s Top 5 Faves On Spotify Fresh Finds Pakistan!
We couldn’t help but listen to all the tracks on this playlist and our top five tracks will help stave off your weekend blues:
- Bad by Rovalio
- Kuch Kehna Chahta Hun by Zoha Zuberi
- Bachpan by Amna Riaz
- OMG’ by Rozeo x Hasan Raheem
- Sun Tou by Hasham
International Recognition At Last!
Fresh Find Pakistan will be added to the global hub which features up to 15 new regional Fresh Finds playlists from all over the world including Brazil, Spain, Australia/ NZ, UK/IE, Philippines, Indonesia, Singapore/ Malaysia, Vietnam, India, Italy, Germany/Switzerland/Austria, South Korea, and Turkey, to further Spotify’s mission of helping developing artists find a global fanbase.