If you follow Maya Ali’s Style Diaries, then this one’s for you! We’re excited about the new Maya Pret campaign Babul, read on to know more about the philosophy behind Babul & feast your eyes on some of the choicest picks from the collection!

Maya Pret-a-Porter is a brand that specializes in modern festive and bridal dresses. It represents outfits that are both glamorous in detail and are easy to carry when it comes to quality, style and cut. Recently the brand launched its new bridal collection Babul. Let’s find out what it represents and what makes it different from the multitude of bridal collections on the market!
What Is Babul About?

According to team Maya Pret-A-Porter, the sole reason behind Babul is to pay tribute to all the brides, brides-to-be and married women. The team believes that it is not easy for girls to leave their parent’s home and slip into a brand new one at their in-laws. Hence, although it is a wonderful concept to be married and start a new family life, it’s hard for a young girl to make the transition – the bittersweet feeling is captured poetically in the campaign’s message:
Har Ghar Hi Bahaar Hain
Rishto’n Mein Be-Misaal Hain
Apni Houn Ya Parai
Betiyan Toh Sabhi BA-KAMAAL HAIN
Babul – Maya Pret-A-Porter
Notable Elements Of The Babul Campaign!

Babul collection’s outfits are specially designed for a specific desi wedding event. These dresses don’t just express our culture and customs but also express the bride’s sentiments. Following are some striking details of this campaign that can’t be unseen:
1) Bandhani-Mayon Day With Friends!

These beautiful poetic lines manifest how a bride is all set to prepare herself for her big day to look the most beautiful person on Earth. The mood is caught with color, ambience, lighting, and of course, the joras that add an atmosphere to the occasion!
2) Mehndi-Henna Designs And Endless Dances!

This captivating poem exhibits how a bride is getting ready for her big day. She seems happy and excited enough to dance off the day with her friends and loved ones in celebration of her new life. The Henna’s intense rich colour is supposed to represent the deep love between the couple-to-be.
3) Nikkah-The Invisible But Strongest Ties!

This lovely verse reveals how a bride welcomes her husband with love and respect at her Nikkah.
4) Rukhsati-The Hardest Good Bye!

This beautiful poem expresses how a bride feels about her Rukhsati. She feels scared yet excited as she will be leaving her parent’s house and entering a new home forever. As Babul elaborates, Rukhsati concludes the entire wedding celebrations where guests gather to say farewell to the newly-married couple.
5) Valima-Happy Ending Of A Big Desi Wedding!

These poetic elements resonate with the feeling of a bride on her Valima. A bride feels happy yet nervous as she attends this event from the groom’s side and not her parent’s side – a symbol of domestic happiness in the household post-marriage.
The Babul Collection!
Babul collection from Maya Pret-A-Porter contains six outfits for the desi wedding events. Hence, it’s an ideal collection for a bride to wear at all her wedding events.
1) Bandhani

This bright yellow wedding suit has its own striking elements. The combination of multi-colour and edgy golden dabka gota and kanari work on the shirt and dupatta gives a more traditional look. Moreover, the plain yellow raw silk base of the shirt and choridar pajama shows attractive features of our culture. Hence, this is a perfect dress for Mayon.
Shop This 3-piece Now!
2) Sohni

The mandatory perfect pink wedding pishwas frock for an event. The mix of heavy embroidery and gota work on the pishwas gives a festive impression. Moreover, the embroidered border and gota on the base pink dupatta and plain Choridar pajama complete the look. Hence, this is an ideal bridal outfit for Mehndi.
Shop Sohni Here!
3) Anayat

Pastel shades become this gorgeous rose gold wedding dress. The mix of embroidery, stonework and gota detail on the shirt and the dupatta give a notablly modern appearance. Moreover, the heavy plain rose gold has pure organza, while the mukesh gharara shows more elegant aspects. Hence, this will make any bride look impeccable on her Nikkah day.
Shop This Lehnga Now!
4) Aman Tara

This traditional red wedding lehnga choli has its own elegance and beauty. The mix of stonework, heavy embroidery, and gota on the choli and on the borders of dupatta emits a majestic appearance. Moreover, the richly embroidered red lehenga shows off more traditional elements. Hence, this is a classic bridal look to carry for your Ruskhsati!
Get It Now!
5) Parniya

This combination of pastel and silver colours for a wedding gown has its own elegance and grace. The mix of silver and subtle sea-green tone all over the full-length gown makes the outfit absolutely stunning. Moreover, the silver embroidery set in stonework gives off a luxurious appearance – a gorgeous bridal look to carry for your Valima!
Buy This Gorgeous Dress!
6) Naina

Who doesn’t love a sari and that too in a richly royal purple? This contrast of purple and beige silk has its own charm and sophistication. Moreover, the richly embroidered pallu, border and sari front speak elegance & style!
Grab This Saree Now!
Is The Babul Campaign Impactful?

If this bridal collection has you excited, then shop now. Let us know in the comments what you think of the Babul Collection and which one is your favourite?
Catch the collection here:
Credits for Babul Collection:
Concept @official_mayaali
Lyrics & Composition @asim_raza
Singer @sehargulkhanofficial
Videography @hasan_chughtai
Music Arranger @sohailabbasmusicpk
Mix & Master AFXAL
7 Unique Wedding Looks To Inspire You For All Your Events This Year!
Resources used in this article include: Maya Pret-A-Porter Website, Instagram